Samsung and Motorola continue to dominate the Brazilian smartphone market, with Xiaomi and Apple vying for the third spot. However, Apple has seen a decline in active users since December 2024, allowing Xiaomi to take the lead.
Xiaomi will solidify its position in third place.
StatCounter reported that Samsung was the top player in the Brazilian market in January 2025, holding a 37.96% share, slightly lower than its December figure of 38.68%.
Motorola ranked second with 23.59% (24.32% in December), while Xiaomi held the third position for the third straight month with 19.18% (19.88% last month). Apple, after a significant decline from September to November, showed a slight improvement, increasing from 8.44% in December to 10.05% in January. However, it still lags significantly behind Xiaomi by 9.13%.
The data show that an unidentified company holds 4.11% of the Brazilian market after the top group. Realme entered the market in December 2020 and made its debut in the top 10 in October 2022 with a 0.23% share, ranking seventh. Presently, realme holds 1.68% of the Brazilian market, placing it in sixth position.
Which are the biggest mobile companies in Brazil?
The following list shows the leading 10 cellphone producers in Brazil as of January 2025:
Company | % | |
1 | Samsung | 37.96 |
2 | Motorola | 23.59 |
3 | Xiaomi | 19.18 |
4 | Apple | 10.05 |
5 | Unknown | 4.11. |
6⬆ | realme | 1.68 |
7⬇ | LG | 1.49 |
8 | Infinix | 0.62 |
9 | Nokia | 0.19 |
10 | ASUS | 0.8 |
View the chart displaying the outcomes from January 2024 to January 2025.
Before you depart…
The Net Workshop offers test lists that they conduct themselves, including a Speedtest ranking of cell phones tested and a ranking of the best batteries for those concerned about device battery life.
Source: StatCounter